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MAR 4144 Florida International University Export International Marketing Discussion

MAR 4144 Florida International University Export International Marketing Discussion

Question Description

Describe at least three exporting tools to promote U.S. products

Reply 1

by Nydia Delgado

Featured U.S. (Links to an external site.)

(Links to an external site.)Featured U.S. Exporters (FUSE) is a directory of U.S. products presented on local U.S. Commercial Service websites. It gives your company an opportunity to target markets in specific countries in the local language of business. This service is offered free of charge to qualified U.S. exporters seeking trade leads or representation in certain markets.

International Buyer Program (Links to an external site.)

The International Buyer Program (IBP) promotes international attendance at major U.S. industry exhibitions, helping U.S. exporters to meet with qualified prospective overseas trade partners. The IBP also supports U.S.-based companies at these exhibitions with a variety of services , including export counseling, marketing analysis, and matchmaking services.

United States Commercial Service – (Links to an external site.)

The United States Commercial Service (USCS) is the trade promotion arm of the International Trade Administration within the United States Department of Commerce. The mission of the USCS is to promote the export of goods and services from the United States, particularly by small- and medium-sized businesses; to represent U.S. business interests internationally; and to help U.S. businesses find qualified international partners.

Reply 2

by Billie Yeung

International Trade Administration

The U.S. Commercial Service provides business tools for promoting American products. They have twelve tailored export solutions focused on providing the practical needs to expand in global markets, including workshops on basic export practices and systems of negotiation toward obtaining intellectual rights and financing. The U.S. Commercial Service functions within the U.S. Department of Commerce’s International Trade Administration, developing tools and strategies in order to offer American companies the expertise to be successful in international trade.

International Buyer Program (Links to an external site.)

The International Buyer Program is a joint effort on the government’s behalf bringing thousands of international clients into the United States. Business-to-business interactions like industry trade shows and matchmaking events aid the promotion of America’s companies and further bolster attendance along with the sheer importance of participation in said events.

Multilateral Development Banks (Links to an external site.)

Multilateral development banks are organizations that provide funds for economic development. These banks support companies by allocating funds from government loans and securing project bids in foreign countries.

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