The 3 assignments of this course will be parts of a project, which aims to study the four basic elements of strategic management of the company X from your choice. It is structured as follow:
- Part 1: Assignment 1= Environmental scanning & strategy formulation.
- Part 2: Assignment 2= Strategy implementation.
- Part 3: Assignment 3= Evaluation and control.
- It is a company from your choice;
- From real national or international market;
- It is publicly traded company;
- Produces and commercializes more than one product;
- Sufficient information about the strategies of the company, its functions and product lines are available;
- This company should have at least one partnership with other company (es) (alliances, joint venture, arrangement ).
Description of the company X
The selected company must meet the above criteria. If you face any ambiguity regarding the choice of the corporation, kindly feel free to ask more clarification from your instructor.
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